What exactly is AdMob?

AdMob is Google's affiliate advertising platform, and it's what's behind a lot of the banner advertisements you encounter. AdMob provides a simplified income route for ad developers all around the world, ensuring that banner space is filled with advertising that are appropriate for the app's target demographic.

Banner advertising are widespread in applications because they provide an extra money source for the app developer, allowing them to offer the app for free while not detracting from the user experience. Banner adverts are placed at the top or bottom of the app and only visible in full form if they are clicked. AdMob advertisements are responsive, which means they will fit on any mobile device's screen if clicked.


How much money can I make with banner ads?

This question, like determining the length of a piece of thread, is difficult to answer. What we can tell you is that the more people who use your app and the higher the reviews it receives, the more money you may make. The longer time customers spend on your app, the more likely it is that filtered adverts will display, and you will earn a higher eCPM (effective cost per thousand impressions.)


To guarantee that you are connecting with your audience and bringing your app to Google's attention, you must now improve your review and feedback choices. The more attention your software receives, the more likely it is to be seen and downloaded. The higher it ranks, the more expensive the adverts get.


Are you compensated for the number of times visitors watch or click on your banner ads?


There is no obvious answer since the advertisements that appear rely on how the advertiser has priced the advertising and which ads AdMob estimates would make you more money based on your audience use.


Here's what AdMob had to say about it:

Advertisers who use CPM advertisements choose a price per 1,000 ads delivered and pay each time their ad shows.


Each time a CPM ad is provided to your app and viewed by a user, you'll earn money as a publisher. In our ad auction, CPM advertisements compete against cost-per-click (CPC) ads. We'll show you whatever ad is projected to bring in the most money for you.


Payments for impressions and clicks are frequently seen to differ significantly, with PPC (Pay Per Click) bringing in more money. After all, one needs the user to do nothing, and the other requires the user to actually click on the advertisement.


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